Five Things to Do Before You Even Name Your Small Business
So, you’ve decided you want to start your own business. Maybe you’ve been conceptualizing and ironing out details for the last few months. Or perhaps you have had this idea since childhood and have continually gravitated towards entrepreneurship. Either way, there are a number of steps you need to go through before your vision becomes…
Relationship Marketing in the Internet age
Relationship marketing – is it a thing of the past now that we are all online? In today’s fast-paced world, it can be easy to let things slip through the cracks – even things as important as your relationship with your clients. Most companies’ relationships with their clients are fleeting and impersonal. A quick conversation…
Website elements that you must have in 2018
Website elements – what should you include? If you want to attract customers through the internet, get them to choose you over your competition, and give the impression that you’re a credible company with up-to-date skills and services, having a good-quality website is invaluable. If people who look for services or products like yours online…
Homepage – the door to your business in 2018
When potential clients and referral partners find you on the web, your website’s homepage will often be the first page they look at – and the last, if it’s designed poorly. Our customers are constantly bombarded by information and distractions. The next shiny new thing is just a few keystrokes away, and if your home…
Lead Magnet use in conscious marketing
Email marketing is one of the most valuable client attraction strategies you can use, how does the use of a lead magnet fit in? And is it conscious marketing? When done well, it generates $38 for every $1 spent, keeps you at the top of your audience’s minds, and lets you build their trust by…
Direct Response Marketing done Consciously
We work with lots of people who hate being pushy and they immediately get frustrated when they think about asking for direct response – yes or no – decide right now. People that like to help people don’t want to be pushy or force people to make a decision. Unfortunately, we are all business and…
Law of attraction in marketing and business
How to Use Gratitude and the Law of Attraction to Grow Your Business Faster The New Year is almost here, and we have a great deal to celebrate. Including the fact that our gratitude helps to draw even more blessings to us through the Law of Attraction. In fact, without gratitude, there can be no…
SEO Content Marketing Strategy
As the business world evolves, content marketing has risen to increase prominence in the field of client attraction. People are tired of having ads that give them no value pushed in their face, and they’re looking for useful, actionable information that they can consume on their own terms, and that makes their life better in…
Search Engines – Looking for the Best SEO Results?
Search Engines – they drive most small business owners crazy. The only thing worse than search engines are the geeks that speak about mystical SEO. Search Engine Optimization (or SEO) is something that every business owner with a website needs to address. Whether you are creating a new site or redesigning a current website, you…