What We Offer for Marketing Coaching Services
Why spend thousands hiring a marketing director? Our coaching program is the cornerstone of our practice and includes three powerful components to allow you to be your own marketing director for your business and includes these areas of focus for our total marketing coaching services
Online Learning Environment
You have access to the Duct Tape Marketing Education Portal for your training and development
Coaching Sessions
We offer individual coaching sessions at a price point to fit your budget
Group Education
We also offer group educational services for networking or other business groups looking to gain more marketing understanding
Curious About How Things Work?
We have a case study eBook of how we have worked with three small businesses and a combination of marketing coaching affordable delivery services for their small businesses.
Want to Get Started with our Marketing Coaching Services?
We offer a free hour-long complimentary session to discuss your marketing needs with you - simply fill in this short form.
Marketing Coaching Services Core Components
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Ideal Client and Target Market
Following the Duct Tape Marketing approach of strategy before tactics - you will identify clients that are the most profitable for your business and then determine ways of connecting with them.
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Develop Your Hero Story
Develop your story of how you help your clients achieve their goals and meet the services they require. Cultivate the knowledge that you aren't just selling a product or service but rather a feeling and an experience.
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Brand and Identity
Your brand needs to reflect your company and its mission - we will work with your to develop the visual identity that you need to promote your business.
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Marketing Hourglass
Understanding the Marketing Hourglass which describes your customers journey to your company and controls how often they are repeat buyers and referral sources for you.
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Content - live by the Calendar
Armed with your strategy and your core messages we will guide you through the creation of a content plan that reaches your ideal clients in their own words and on the platform that they are most likely to be using.
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Create your Total Web Presence
Social Media, your website, local directories - these are the key components of your web presence - lean how these interact and how you can cost effectively promote your business.
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Search Engine Marketing
We work with you to master both SEO - Search Engine Optimization and SEM - Search Engine marketing to cost effectively grow your business.
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Local SEO and Directories
Most small business owners overlook the use of local directories and the creation of local content on their websites and off. We will educate you and help you to claim these and use them.
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Referral Marketing and Partnerships
We are involved in the use of the Chamber of Commerce and other networking to grow our own business and our founder is an area Director for BNI Western PA - we will show you the ropes personally.
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What Our Coaching Clients Say
Frederick’s calm demeanor and thoughtful questions helped me over the past few sessions to refocus my purpose. His questions challenged me to ponder if my current role in my business was part of my purpose. The freedom to consider other options helped me to realize that I was exactly where I wanted to be and has helped me to continue to work at my high standards, but with perspective now. As a type A, choleric-meloncholy, my perfectionist drive can be my undoing. Perspective isn’t just the key to my success it is the key to my sense of peace and ability to continue as I pursue my dreams.
Julie
Retailer
Frederick’s understanding of what it takes to actually start a business has allowed me to put a plan in place for my launch, but his ability to help me with my inner blocks has made all the difference in my approach to both my launch efforts and my life.
While I engaged Frederick to help me launch my business effort, working with him helped me realize that I had other more fundamental changes to make first. Working with Frederick has unleashed the law of attraction in my life in a way that has me moving forward, building the life I desire.
Trish
Marketing Professional
Frederick has amazing talent in coaching entrepreneurs. He is able to understand the real me in a way that produces pleasantly surprising results. He has a way of creating a powerful environment that brought out the best in me as I planned to launch my business. I was impressed and inspired with the effort he put toward my development during our calls and outside of our coaching time.
Maria
Engineer
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