Local Business
Pittsburgh Local Marketing insights in 2020
Pittsburgh Local Marketing has been a challenge in 2020 with the lockdown and limited restart of our economy. Essential services have been very busy while others like in restaurant dining are struggling for their very existence. Here in Pittsburgh, the equinox has come and gone and we can see the end of 2020 in our…
Read MoreCOVID-19 CARES Act
The Coronavirus Aid, Relief, and Economic Security (CARES) Act was recently signed into law. It was created to help small businesses during this time of economic downturn as the largest financial assistance bill to date. Part of the CARES Act has allocated $350 billion to help small businesses and nonprofits keep workers employed amid the…
Read MoreSmall Business Owners, You Need to Take Care of Yourself
If you’re a small business owner, the world seems like a pretty scary place right now. There is so much uncertainty in the air. People who have never experienced anxiety are starting to struggle with it. And those of us familiar with the emotion are feeling it tenfold. It feels like there is always something…
Read MoreWhat Google Review Changes Mean for Your Small Business in 2020
We believe that in May of 2019, a change was made in Google’s Algorithm for search. We noticed a pattern of small businesses using their Google My Business profile organically were being rewarded in local search. And actually, we have seen this firsthand with some of our clients. At the annual Duct Tape Marketing conference…
Read MoreGoogle and Local Business
In May of 2019, it appears that a change was made in Google’s Algorithm for search. This change seems to have begun using local search techniques to reward small businesses using Google My Business naturally and effectively. At onCOREventures, we have seen this firsthand with some of our clients. At the annual Duct Tape Marketing…
Read MoreOur Venture in Gratitude for Wellness
Gratitude for Wellness. As we approach another Thanksgiving, we want to take a moment to reflect on the past year and all the changes that came with it. As a marketing strategy firm, it can be hard to not get caught up in the industry and what the larger, “more successful” firms are doing. What’s…
Read MoreThree Keys to Financial Freedom: Your Business, Real Estate, and Bank
Guest Post on Your Financial Freedom by Stephanie O’Brien. Stephanie is a content marketing copywriter and group program design specialist and a Member of Liberty Group and Liberty Digital Marketing Services. Creating lasting financial freedom takes more than just hard work. It takes knowledge, strategy, and three key components that enable you to make money…
Read MoreBuilding a Search Approved Local Website
It’s the time of the year when we begin thinking and reflecting on the past and make goals for the future. If you’re a small business owner, updating or rebranding your website might be on your new year’s resolution list. What are the qualities of a local website that make it favorable among search engines?…
Read MoreAn Overview of Google My Business for Small Businesses
Google My Business (GMB) is an innovative Google tool that can help small businesses grow for little payout. This tool is more than just another online directory listing. But rather a unique way for potential customers to find your business via both “Search” and map. GMB allows for you to post photos, video, business hours,…
Read MoreEmail Marketing and Networking
If you have an email address (we’re guessing you probably have a few of them), you understand how much “junk” you get a day. Promotions and sales for material goods you don’t need. Newsletters from a company you accidentally signed up for when you entered to win a free vacation. Other newsletters from your favorite…
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