An Introduction to SERP

Prior to 2007, Google was just a search engine. Flash forward to today and it's so much more than that. So let's dive in and get to know the SERP.

An introduction to SERP. I’ve often found myself reminiscing as of late. Back to simpler times. Prior to 2007, Google used to be the same. You typed in a phrase or name and you would get ten blue lines. Ten blue lines with the SEO title, some metadata about the page and the actual link…

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Seven Levels of Consciousness

Seven levels of consciousness - Our level of consciousness is the filter through which we view the world. How are your world views affecting your business?

The seven levels of consciousness. For the past six years, I have worked with small business owners as a marketing and business coach and consultant. In that time, I have often come back to my own point of origin. That point is understanding that one of the biggest challenges people have in building wealth through…

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Five Things to Do Before You Even Name Your Small Business

five things

So, you’ve decided you want to start your own business. Maybe you’ve been conceptualizing and ironing out details for the last few months. Or perhaps you have had this idea since childhood and have continually gravitated towards entrepreneurship. Either way, there are a number of steps you need to go through before your vision becomes…

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Relationship Marketing in the Internet age

relationship marketing

Relationship marketing – is it a thing of the past now that we are all online? In today’s fast-paced world, it can be easy to let things slip through the cracks – even things as important as your relationship with your clients. Most companies’ relationships with their clients are fleeting and impersonal. A quick conversation…

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Website elements that you must have in 2018

website elements

Website elements – what should you include? If you want to attract customers through the internet, get them to choose you over your competition, and give the impression that you’re a credible company with up-to-date skills and services, having a good-quality website is invaluable. If people who look for services or products like yours online…

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Homepage – the door to your business in 2018


When potential clients and referral partners find you on the web, your website’s homepage will often be the first page they look at – and the last, if it’s designed poorly. Our customers are constantly bombarded by information and distractions. The next shiny new thing is just a few keystrokes away, and if your home…

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Lead Magnet use in conscious marketing

lead magnet

Email marketing is one of the most valuable client attraction strategies you can use, how does the use of a lead magnet fit in?  And is it conscious marketing? When done well, it generates $38 for every $1 spent, keeps you at the top of your audience’s minds, and lets you build their trust by…

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Direct Response Marketing done Consciously

direct response marketing

We work with lots of people who hate being pushy and they immediately get frustrated when they think about asking for direct response – yes or no – decide right now.  People that like to help people don’t want to be pushy or force people to make a decision.  Unfortunately, we are all business and…

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Law of attraction in marketing and business

law of attraction

How to Use Gratitude and the Law of Attraction to Grow Your Business Faster The New Year is almost here, and we have a great deal to celebrate. Including the fact that our gratitude helps to draw even more blessings to us through the Law of Attraction.  In fact, without gratitude, there can be no…

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